close-up of a smartphone with an instagram app opened on it
Photo: Georgia de Lotz

Everyone knows and loves Instagram as one of the most popular social networking sites. Its global audience roughly equals one billion monthly active users, making this app a good place for brands to connect with customers, and it's a great place for users to engage with companies. You can share blog posts, photos, videos, and other content to engage followers, and it's a great way to see what kind of content your followers respond to.

Buy Instagram followers on Buzzoid to increase your social media following. This is something we shall explore as you read on.

How Can You Increase Your Instagram Engagement?

Instagram engagement is the lifeblood of Instagram. It’s what keeps your account active and thriving and eventually leads to more followers. But how can you increase your Instagram followers? Increase the number of comments you receive on your posts, and increase the amount of engagement your photos get overall.

To help you more, here are the top 7 ways to increase your Instagram engagement:

#1. Produce high-quality content

One thing that’s important in social media marketing is producing quality content. Posting quality content that helps your audience isn’t the only reason to do it, though. Creating valuable content can also be a great way to increase engagement on Instagram. Posting valuable content on Instagram will help you build relationships with your followers, share your message, and ultimately foster a stronger brand.

close-up of a smartphone with an opened camera app on it
Photo: Spencer Davis

#2. Buy Instagram followers

If you are not happy with the amount of engagement that your Instagram is receiving and this is hampering sales, then you can look into buying followers. This will provide you will an automatic number of followers that will be chosen because they are known for viewing things connected with the products that you are trying to sell.

#3. Engage with other Instagram users

Instagram has recently changed its algorithm, and one of the most significant changes is how you view your followers’ posts. Now, all of the most critical posts in your feed will appear on the Explore page. This means that what your followers do is more important than ever. The photos and videos you post on Instagram need to be engaging and entertaining. Instagram is all about sharing, and the platform's greatest strength is its community. To make the most of the Instagram experience, you should spend at least as much time as you do liking and commenting on other peoples' posts. Engaging with other users is a great way to build relationships, gain followers, and exchange tips.

#4. Post during the peak time of engagement on Instagram

Post at the exact moment when people are on Instagram and checking in. According to Instagram's latest stats, most people post late afternoon, early evening, or around midnight. And most people forget to post on weekends, which is a mistake. It's well known that Instagram engagement is lowest on Tuesdays and Thursdays, but the highest by far is on the weekend. So, it's the perfect time to post to Instagram. But don't post something too promotional, post something fun or interesting that your followers will want to share.

two women on a bed are taking pictures for instagram
Photo: Ron Lach

#5. Concentrate on video content 

The video is the new black, especially on Instagram when it comes to social media marketing. Instagram has continued to grow from strength to strength, and while Facebook may have eclipsed it, it remains one of the most popular social networks out there, especially among the younger crowd. A business should have a good presence in both.

#6. Try hashtagging your posts and location tags

Instagram is one of the most popular social media networks out there, and when it comes to using it for business, Instagram engagement is one of the biggest challenges. If you use Instagram for business, you should learn how to increase engagement on Instagram. Hashtags help expand the reach and visibility of your posts, and sharing your location helps your audience learn more about you.

#7. Don’t forget to add stickers to your Instagram stories

Instagram recently added stickers to its Stories feature, and marketers are scrambling to find new ways to use the feature. Stories now allow you to add eight different stickers to your Stories, including doodles, hearts, and quote stickers. These are in addition to the 10 stickers you have to choose from for each photo in your Instagram Stories.

Engagement with users on Instagram is still evolving. Instagram has recently launched several new features to encourage user engagement, including an Instagram poll, Instagram stories, Instagram Direct, and a new feature called Instagram Questions. But despite all of the new features, there are still many actions you can take to increase engagement – start with the things listed above and see how it increases your Instagram engagement.

Lots of love,